The video site is decreasing the size of deals with top gaming livestreamers and trimming the length of contracts it offers. YouTube is also backing away from such deals, according to two people with knowledge of the company’s strategy who asked not to be identified. Twitch Chief Executive Officer Dan Clancy said in an interview with Bloomberg News at the TwitchCon conference in Las Vegas that the strategy had “created this bidding war, and I don't think that's a sustainable business.”
(Bloomberg) - Inc.’s Twitch and Alphabet Inc.’s YouTube are phasing out big-money content deals with top livestreaming gamers after years of making seven- and eight-figure offers.
